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Tracking the origin of applications with user-defined variables

The origin of applications can be tracked using various parameters.

onboard supports the following parameters for job ads:

  • utm_source: Name of the source such as the advertiser, the website or the publication through which the job ad is accessed (e.g. Google Ads, newsletter, etc.)

Example:

https://demo.onboard.org/jobs/AS8a123?utm_source=googleads

The utm_source parameter is displayed in onboard as origin.

Updated on 25/11/2022

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